It’s hard enough to get people to notice your brand, much less think twice about it. In Branding Unbound, Rick Mathieson introduces readers to mobile marketing – using wireless technology to create an interactive experience between the brand and the consumer. Case in point: Smart Sign Media of Sacramento, California uses sophisticated wireless sensing technology […]
[ Read more ]Do you subscribe to HARO (Help A Reporter Out)? If you’re a blogger, writer, business owner, PR professional, or an inquisitive snoop, you should. HARO is a free service; you receive an e-mail three times daily. Each e-mail includes 30 or so queries from writers looking for expert quotes to beef up their stories. The […]
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What is a gravatar and why do I need one?
A gravatar is a Globally Recognized Avatar – your avatar is the thumbnail image that appears when you comment on someone’s blog.
If you have a Blogger profile, the image that accompanies your profile is posted whenever you comment on blogspot.com blogs. But that avatar works only for blogs hosted by Blogger. To make your avatar show up on WordPress (and other) systems, you’ll need to create a gravatar… a universal avatar.
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