Plan

Plan a fresh, welcoming brand that establishes your credibility and resonates deeply with your ideal reader.

I'm ready to plan my brand

Protect

Legally protect your website, blog, podcast, and business.

I want to protect my business

Publish

Strategically publish content that aligns with your brand, connects with your reader, and motivates them to buy.

I'm ready to strategize

Promote

Become a powerful advocate for promoting your life-transforming message.

I'm ready to promote my brand

How Can I Serve You?

I love giving away free resources. Choose one or get ’em all!

Organize your shareable content

2022 Content Calendar

Easily plan and keep a record of all your blog post teasers and social media updates with this customizable Word template.

I'm ready to organize my online content!

Set realistic, doable email marketing goals

Free Ecourse: 7 Days to Launch Your List, PLUS 22 (Wahoo!) Email Marketing Ideas for Writers

Whether you’re starting from zero or seeking to skyrocket your signups, Laura’s 7-day video course (delivered via email), will help you master the basics.

I need this free course

Plan a clean, uncluttered website

7 Biggest Website Turnoffs

Prevent people from instantly clicking away from your website. The cheatsheet and video training include quick fixes for each turnoff.

I want the free cheatsheet

Let’s Chat!

Have a burning question about websites, blogs, or email marketing?

Jump on the phone or Zoom with me for 15 minutes. I’ll do my best to answer your question, and we’ll explore whether we’d be a good fit to work together.

What do you have to lose?

Our quick chat is no-obligation and completely free.

It might be the most valuable 15 minutes of your day!

I want a quick chat with Laura

Featured on the Podcast and Blog

78 – When Should I Start Marketing My Book?

Authors should never separate writing from marketing. They’re done in concert, much like a choir in which individual voices blend together to create a unified, harmonious sound.

Today, I’ll introduce you to my strategic plan that seamlessly combines writing and editing with branding, platform building, and marketing.

[ Read more ]

77 – Protect Your Creative Work: Copyright, Fair Use, LLC, Contracts, with Amy Nesheim

Protect your creative work! Lawyer Amy Nesheim helps us understand (1) The difference between copyright and trademark; (2) 5 steps you can take if someone steals your content; (3) The 4-factor Fair Use test; (4) LLC vs. Sole Proprietorship, and (5) Contracts: rules for the relationship.

[ Read more ]
Up your readership

How to UP Your Readership or Listenership

Authors can increase the number of people who sign up for your email list, blog, or podcast by guesting on the podcasts and blogs of those who share a similar audience.

In this article, I explain how I did this, and include several links to help you ramp up your writing life.

[ Read more ]

76 – Costs of Marketing and Promoting Your Book, with Amy Connell

“When budgeting for publishing and marketing your book, build in a 10 percent cushion to allow for unexpected expenses.”

As she prepared to publish her debut non-fiction book, Amy Connell discovered the importance of the budget cushion. She shares exactly what spent to create branded promotional products, send influencer copies, and hire niche consultants. You’ll also learn Amy’s secret for creating a free, interactive resource library for her book buyers.

[ Read more ]
Grace Fox, Author, Speaker, Coach, Global Worker | BloggingBistro.com

“Laura and her team are amazing. I cannot tell you how highly I regard their skill and integrity. Someone asked me if I have a ‘team,’ and Laura’s name was at the top of my list.”

Grace Fox, Author, Speaker, Coach, Global Worker, GraceFox.com