How should you develop — and deliver your brand message? How can you prove to your boss that social media is, indeed, a wise investment? How do you plan an effective social media strategy– without overdoing it? The following four articles provide excellent ideas. Click the headline to access the full article. No one ever […]
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When my sons were pre-schoolers, VeggieTales® — particularly the Silly Songs like “The Hairbrush Song,” “Song of the Cebu,” and “The Pirates Who Don’t Do Anything” — were an integral part of our lives. So it was with great delight that I read Phil Vischer’s autobiography, Me, Myself, and Bob: A True Story About Dreams, […]
[ Read more ]I have Google Alerts set up for my name and my business name (you should, too, if you don’t already). Whenever something is published online that includes the words, “Laura Christianson” or “Blogging Bistro,” I receive an e-mail with a link to the article. I received an alert that a monthly column I wrote for […]
[ Read more ]The iPad is taking the world by storm, with U.S. sales topping 1 million in less than a month and predictions that Apple may sell 8 million iPads in 2010. So, what makes this new category of computer a must-have for so many? It is because of its 9.7-inch touch-screen? … because you can easily […]
[ Read more ]Rebtel. Zillow. Zune. Napster. Simpy. Ning. They’re all made-up company or product names. Some of them resonate with us. Some don’t. But one thing’s for certain: made-up names are the rage. Wordoid is a free online service that makes inventing a catchy, made-up name for your business or product a bit easier (not to mention […]
[ Read more ]All Nippon Airways (ANA) ran a test to try and convince passengers on their plane use the toilet before boarding. The theory: The average human bladder holds about 16 ounces. If 150 passengers relieve themselves during the flight, this would add approximately 139 pounds of waste. Supposedly, heading to the loo before boarding would save […]
[ Read more ]A Utah mother had the name of a casino tattooed on her forehead in inch-tall block letters to raise funds for her son to attend private school. The publicity stunt garnered her—and the casino—worldwide media attention. While you won’t be auctioning off space on your forehead, you do need to understand why branding is the […]
[ Read more ]Recently I featured a guest post from Beth Willis Miller, “Develop your imagination in social media.” Today Beth sent me a link to a cool interactive online quiz called The Strong Life Test for Women. I immediately took the free test (23 questions; takes 5-10 minutes, depending on whether you’ve downed any caffeine recently). My […]
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You’re a confident, professional businessperson. Then why are you featuring a grainy, five-year-old picture of yourself on your Web site?
If you’re serious about connecting with clients and want to show the world you mean business, you need to invest in a professional photo of yourself.
[ Read more ]Yesterday, I gave you easy, step-by-step instructions for submitting your site to Bing and Bing Local (Bing’s directory of business sites). Today we’re going to do the same thing with Yahoo! Local. Yahoo! Local is a directory that lists businesses in your area. To create your free listing you first need a Yahoo account. After […]
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