Laura’s Blog

How to Use BuzzSumo To Find Influencers

The right person at the right time can transform your business. Influence can be as simple as a friendly journalist who writes an article about your company.

In this tutorial by guest columnist, Bruce Harpham, you’ll learn a simple technique to quickly identify influential people in your field.

How to Target Influential People

1. Learn Their Language: Once you find an influential person, you can study what kind of language they use. This information shows you what kind of terms and words are popular.
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5 Fantastic URL Shorteners

Have you ever received an email with a super-long link in it—a link so long it was unclickable? I certainly have.

Enter the amazing URL shrinker, a handy tool that shortens lengthy URLs (web addresses) to 25 or so characters.

In this article, we look at the pros and cons of URL shorteners, and review five excellent services:

1. bitly
2. TinyURL.com
3. is.gd
4. goo.gl
5. su.pr

An Easy Screen Capture Tool for PCs

I’m always discovering functions on my computer that I didn’t know existed. When I was searching for a way to take custom screenshots on my PC (other than Ctrl + Prt Scr), I learned about the “Snipping Tool” that comes installed on Windows Vista and Windows 7 operating systems. I love it! To access and […]

Memorize English Phonetic Spelling With Me

When I’m listening to the radio, the hosts and advertisers often rattle off website addresses so quickly that I can’t figure out what they said. You may have experienced the same problem during phone conversations, when spelling a name or address. Whenever this happens to me, I guess at a word to substitute for the […]

How to Create a Hacker-Resistant Password

Did you know that identity thieves use password-hacking software to break into your site?

The Fall 2009 issue of USAA Magazine gives three good tips for creating hacker-resistant passwords:

1. Lengthy.

At least eight characters.