The Professional Writer Podcast

15 – Expert Tips for Your Book Launch, With Kathi Lipp

A double dose of learning and laughter awaits you in Episode #15. Kathi Lipp, a best-selling author of 20 books, shares tips for a successful book launch. Our chat is also a fantastic example of how an author “soft sells” her book while guesting on a podcast.

14 – Everyone’s Favorite Radio Station – Are You Tuned In?

Have you listened to everyone’s favorite radio station? It’s WII-FM. In this 5-minute “Learn With Laura” episode, you’ll discover why WII-FM is so popular, and how creating WII-FM content will set your business up for success.

13 – Giving Readers Exactly What They Want, With Karen Barnett

Why would anyone read my books? That’s the critical question author Karen Barnett asked herself as she developed her brand. In Episode #13, Karen reveals several strategies she uses to connect with her readers.

12 – Setting Big, Hairy, Audacious Goals

“I’m a writer, not a marketer!” That’s the response many authors have when they learn they’re expected to do most (or all) of their own book marketing.

In reality, every writer is also a marketer. In Episode #12, Laura will introduce you to a marketing mindset that’ll help you consistently take actions to move you toward achieving the book sales you dream about.

11 – One Writer’s Secret to Staying Sane and Paying It Forward, with Lisa Bogart

Growing up as “a good Catholic girl,” Lisa Bogart gave up something during Lent. One year, Lisa was encouraged to add on something, as a 40-day discipline.

In Episode 11 of The Professional Writer podcast, Lisa reveals what she added on, and how that childhood practice led to a lifelong commitment to share love through her writing, one reader at a time.

10 – Moving from Self-Focused to Self-Forgetful

We tend to be self-focused when building our brand, platform, and business. But we don’t have to be overly self-focused. In episode #10, I’ll walk you through a simple, 6-word strategy that’ll help you think deeply about your underlying motivations for saying “yes” or “no” to new opportunities.

9 – Being True to Yourself

Does the constant “you need to” advice from platform-building experts make you feel overwhelmed, frustrated, and stuck? I found a solution! In Episode #9 of The Professional Writer podcast, learn how replacing “you need to” with “you love to” will revolutionize your business.

8 – Pivoting to Publication, with Monica Pierce

When Monica Pierce made a career change, things turned out differently than she planned. She found it necessary to pivot, and then pivot again. And again. And again. Learn how Monica dealt with the unexpected, and honed her writing and business skills in the process.

7 – The Secret Life of a New York Times Bestselling Author, with Susy Flory

I’m trying to picture a baby squirrel wearing a diaper. You will be, too, after you listen to my interview with New York Times bestselling author, Susy Flory.

We’ll venture way, waaaay behind the scenes with Susy and learn about the not-so-glamorous life of a bestselling author. You’ll also learn a thing of two about how to become a professional writer.

6 – Three Ways Writers Can Act Like Grownups During the Pandemic

With the worldwide focus on COVID-19, it’s important that those of us who own writing-related businesses act like grownups during the pandemic. In this special edition of The Professional Writer podcast, I’ll show you how to:

1. Correctly refer to COVID-19 in written communications (check out the Word Nerd Moment below)
2. Quell the panic – both internal panic and the anxiety of others
3. Evaluate your business plan