How to Create and Market A Stellar Podcast

man listening to headphonesWith the rise of smart phones, listening to podcasts is easier than ever. Take advantage of this convenience and create a podcast to grow your business. Today we’ll look at:

  • a comprehensive guide to creating and marketing a podcast
  • a way to get over your podcasting fears
  • a model podcast to inspire you

 

Podcasting 101

In The Definitive Guide to Setting Up and Marketing A Podcast to Help Grow Your Blog, Chris Ducker reveals the secret behind the success of his podcast The New Business Podcast. Ducker explains in easy to understand language how to record and post a podcast online, which recording devices and programs he uses, and how to maximize your two-month window in iTunes’ “New and Noteworthy” section.

 

Podcasting for Business—and Pleasure

Michael Stelzer interviews “Podcast Answer Man” Cliff Ravenscraft, who began podcasting in 2005 about the television show Lost.

Listen to the 37-minute podcast (or read the highlights) and learn the essentials of podcasting. Ravenscraft’s closing piece of advice will boost those nervous about starting a podcast: Start podcasting about a hobby, then podcast about your business when you feel confident.

 

Michael Hyatt: A Model Podcaster

Need some podcasting inspiration? Look no further than Michael Hyatt’s This is Your Life weekly podcast. The 75-podcast series has a 5-star rating on iTunes, with over 800 ratings. Check out Hyatt’s “My Top 10 Productivity Hacks” to hear a model podcast.

 

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Learn the essentials of podcasting from two stellar podcasters, Chris Ducker & Cliff Ravenscraft. (Click to Tweet)

What does a model podcast sound like? Take a cue from Michael Hyatt. (Click to Tweet)

 

Let’s Talk

If you listen to podcasts, which are your favorites? What do you like about them? 

 

Image courtesy of FreeDigitalPhotos.net / artur84

  • Podcastcoach

    Nice post. I love Michael Hyatt. The thing you will heave from all these people is you need to LOVE your topic and have LOTS of passion as there are few :overnight sensations in podcasting. The beauty is you can buy an Audio Technica atr2100 microphone for around $40 and be ready to go.

  • Podcastcoach

    Nice post. I love Michael Hyatt. The thing you will heave from all these people is you need to LOVE your topic and have LOTS of passion as there are few :overnight sensations in podcasting. The beauty is you can buy an Audio Technica atr2100 microphone for around $40 and be ready to go.

  • Louise Bibby

    Thanks for those suggestions. I’ve started reading Chris Ducker’s guest post on ProBlogger & it’s got some great info. Another one that might interest your readers is Pat Flynn’s How To Start A Podcast tutorial series (free), which I found incredibly valuable. It’s at this link http://www.smartpassiveincome.com/how-to-start-a-podcast-podcasting-tutorial/ All the best & thanks for the article. This is my first time on Blogging Bistro, but I’ll definitely be back.
    Cheers
    Louise Bibby

  • Louise Bibby

    Thanks for those suggestions. I’ve started reading Chris Ducker’s guest post on ProBlogger & it’s got some great info. Another one that might interest your readers is Pat Flynn’s How To Start A Podcast tutorial series (free), which I found incredibly valuable. It’s at this link http://www.smartpassiveincome.com/how-to-start-a-podcast-podcasting-tutorial/ All the best & thanks for the article. This is my first time on Blogging Bistro, but I’ll definitely be back.
    Cheers
    Louise Bibby

  • Louise,
    Thanks for the tips and link. I’ve heard good things about Pat Flynn’s podcasting tutorials, and you can never go wrong with ProBlogger. Darren is my favorite all-time go-to resource on blogging.

  • Louise,
    Thanks for the tips and link. I’ve heard good things about Pat Flynn’s podcasting tutorials, and you can never go wrong with ProBlogger. Darren is my favorite all-time go-to resource on blogging.

  • Louise Bibby

    Hey Laura, I’m a bit of a Flynnatic, but that’s only because Pat’s so authentic & gives such great info. His podcast tutorial is how I started my audio blog (recording my written blogs 4 my chronically ill audience). He goes further into how to tag the mp3s than Chris so that is really useful. Re Darren, he was the first blogger I started learning from 4 yrs ago. He actually lives just an hr away from me in Melbourne. Looking forward to meeting him one day 🙂

  • Louise Bibby

    Hey Laura, I’m a bit of a Flynnatic, but that’s only because Pat’s so authentic & gives such great info. His podcast tutorial is how I started my audio blog (recording my written blogs 4 my chronically ill audience). He goes further into how to tag the mp3s than Chris so that is really useful. Re Darren, he was the first blogger I started learning from 4 yrs ago. He actually lives just an hr away from me in Melbourne. Looking forward to meeting him one day 🙂