The key to a Facebook event cover photo that looks great and attracts attendees is using the optimal size photo. Let’s review how to create a cover photo that will make your event stand out.
First, log into Facebook and navigate to the Events app. You’ll find the app at https://www.facebook.com/InsertYourPageURL/events.
Next, create your event by clicking on the “+Create Event” button in the upper right corner, below the blue navigation bar.
Type in the information for your event and click the blue “Create” button.
You will then be taken to your Event page. As you can see, it looks very boring without a cover photo. Time to add that cover photo! Click the “Add Event Photo” button in the upper right.
You can either use a photo from one of your Facebook albums or upload a new photo.
In the image below, I used a photo from a Facebook album I already had. It works, but it looks a little grainy. Once you upload your photo, you can drag it to reposition it, but you cannot scale or crop the photo.
The ideal scenario is to upload a new photo that adheres to Facebook’s size recommendations for Event cover photos. This will ensure a crisp, good-looking cover photo for your event.
Let’s talk about image size and file type and size before we upload our own photo.
Event cover photos are 714 pixels wide and 264 pixels tall. You can upload a smaller photo, but it won’t look great because it will be stretched to match the larger size. Just remember this magic formula: 714 pixels by 264 pixels.
File Type and Size
For users with more advanced photo editing skills, Facebook recommends uploading your photo in sRGB format and keeping the file size less than 100 kb.
You can also try using a PNG file if your cover photo will include text or your logo. (If these terms don’t mean anything to you, don’t worry; your photo will look fine as long as you adhere to the ideal image size.)
Below is an image that has been optimized for the proper size. (The text on the right side is part of the image’s total 714 x 264 pixel dimensions.) This photo is much crisper than the one I simply uploaded from an existing Facebook album.
Wondering how I got the text on the side of my image? Tune in next week where we’ll show you a free, easy-to-use tool that will help you create cover photos with text in just five minutes.
Does the quality of an Event cover photo affect how you perceive an event?
Here are a couple ready-made tweets for you:
- Check out this new Blogging Bistro tutorial: How to Create a Cover Photo for Your Facebook Event. (Click to Tweet)
- The key to a great Facebook event cover photo is using the right size photo–get the details here! (Click to Tweet)