My first Facebook Live broadcast: Success or crash-and-burn?

I worked up the courage to try Facebook Live video streaming on the Blogging Bistro Facebook Page. Learned a few important things in the process, which I’ll share below. I’d love your feedback and suggestions.

Here’s Marketing Munchies with Laura Christianson, Episode #1:

What I learned:

  • Need desktop version. I can’t wait until the desktop version of Facebook Live becomes available for all Facebook Pages. I have a nice webcam that would make filming a lot easier. I used my Android phone to shoot this video. Did a makeshift prop-up on some boxes and hoped it wouldn’t tip over during filming. The angle was too much “up the nose,” which I’ll work on improving.
  • Need broadband signal. I have a lapel mike, so the sound quality wasn’t bad. But a couple minutes in, the 5 bars of reception on my phone suddenly changed to, “Warning: weak signal.”  I need to switch locations and find a spot with a more reliable internet connection so the image quality doesn’t get fuzzy.
  • Need to use rear-facing camera.The rear-facing camera on my phone has better quality. But for initial testing purposes, I wanted to be able to see myself while I was filming, so I used the front-facing, “selfie” camera.
  • Need to stand still. I’m a fidgety person; more so when I get nervous. Need to work at standing still. And looking straight at the camera.

What did you think? Critiques much appreciated.

Show Notes

Item #1: Be careful what you ask for on social media.

When you put a “people’s choice” poll online, be prepared for people to respond in unexpected ways, even when you give them very clear instructions about what you think are the “appropriate” responses.

Item #2: AP Stylebook update.

AP Stylebook updates: web, website, internet, email | BloggingBistro.comStarting June 1, 2016, the words “internet” and “web” will be lowercase.

The word “email” is no longer hyphenated.

And the word “website” is lowercase, one word.

Infographic

Does Facebook help or hinder relationships?

A survey of 5,000 Facebook users has found that the social media platform is harming relationships and ending marriages.

The groundbreaking survey, undertaken by the research unit at Stop Procrastinating, the productivity website, found that 17% of people said Facebook made them jealous of their partner’s other online relationships.

      • 26% said they had argued with their partner because of they felt neglected as updating Facebook was more important to their other half.
      • 44% said Facebook ruined romantic moments, such as candle-lit dinners or walks, as their partner felt the need to update Facebook about it instead of enjoying the moment.
      • 32% said they felt a loss of intimacy in the bedroom because their partner checked Facebook in bed.
      • 22% said Facebook made it easier to keep in touch with people they had met casually. This meant, they said, it was more likely to lead to an affair as a result as they could easily find them and friend them on Facebook and ask them to meet up again.
      • 17% has been tempted to get in touch with an ex-partner with the objective of having an affair.
      • 47% felt they had been guilty of emotional cheating on Facebook
      • 46% said they had monitored a partner’s activity on Facebook due to jealousy.
      • 67% were not surprised that Facebook was cited in increasing numbers of divorce case as evidence of extra-marital affairs. Infographic courtesy of Stop Procrastinating. Used with permission.

Save


Also published on Medium.

  • A lot of my readers subscribe via email, and they “Reply” to the blog’s email feed to comment.Their suggestions will help me prepare for future live video broadcasts, and I hope they’ll also help those of you who, like me, are newbies to the realm of video.

    C writes: You can get a collapsible easel at Michael’s or Hobby Lobby for about $30. It holds
    your phone, iPad or camera really nicely and it allows you to get the angle you like. I prefer the camera to hit at the top of the head, angled down into the eyes. It hides a multitude of sins!

    Also, if you are using natural light, position the camera between you and the window so the natural light illuminates your face. Natural is tricky, you have to hit the right window of light.

    J writes: Don’t look up so much. Perhaps you could put some notes on each side and below, or memorize more of what you want to say. 2nd, the picture starts to break up about halfway through. I don’t know if there’s anything you can do about that, but maybe shorter videos would work better.

    K writes: That was fun to see you “in person and in action”. Nice job!

    D writes: Yummy munchies—LOL—couldn’t help it. Thank you for the great tips. I have an
    old college AP Stylebook so I guess it’s time to get a new one.

    From Laura: Keep the comments coming, readers. This was my first EVER video and I need all the help I can get. I realize this video was far from perfect, but part of being an online marketing professional is stepping outside my comfort zone and trying the hot new tools. My goal is to become comfortable enough using these tools to confidently show you how to get the most out of them. For now, when it comes to live streaming, I’m learning from you!

  • After posting my first Facebook Live video, I listed all the items that would have made filming easier. Found this Periscope gear list on Michael Hyatt’s site http://michaelhyatt.com/scopetools.

    I have a tripod, so I think I’ll get the Manfroto Tripod Ball Head. The Stellar Diva Ring Light sounds as if it’d be helpful, too. Any other suggestions to add to my “gear” list?

  • Chris Pedersen

    Great tidbits always👍 Laura. I wouldn’t sweat the video concerns. People just want content and video delivery is good for us visual learners even though spoken. 😄

  • Thanks for the encouragement, Chris. I’m glad you enjoyed the content.

  • Pingback: [Facebook Live] Four Strangers, 3 Airplanes, and 1 Hot Taxi | Blogging Bistro()