Blog Startup Tips: 3 Ways to Build a Following

This is a guest post by Carly Fierro. If you would like to submit a guest article, please check out our guest post guidelines.


It seems as if everyone has a blog nowadays, and it’s no secret that some are more successful than others.

motivationWhat does it take to have a great blog?

You don’t need to be a great writer to be a fabulous blogger (although it certainly helps). Successful blogs have to have high-quality content, so pick a subject you’re knowledgeable or passionate about. Your enthusiasm will shine through your words and photographs.

Working with an SEO company after you’re established can help your search rankings. Follow these tips to become the next big blogger.

It’s All About Networking

You need to promote your blog tirelessly without coming off as spam.Ensure that your blog is linked to social media including Facebook and Twitter. Utilize any IM tools you use, such as Gchat, to promote your blog. Tell your friends and family as well. Nobody is going to read it unless they know about it.

You can also look into link sharing with like-minded bloggers. If you post daily about interior design on a budget, other bloggers out there might be interested in exchanging links. You can tap into markets that otherwise were out of reach. Be sure your link exchange request is friendly, professional and engaging.

Don’t Slack

Good blogs have regular posts. Ideally, a new post is published daily but the bare minimum is once per week.

What you’re blogging about can help dictate how often you post. If your emphasis is on makeup tutorials, it can take a little longer to put together posts complete with pictures. However, if you’re operating a celebrity gossip blog, it takes much less time to post.

You need to accept that in the beginning, nobody gets a lot of followers.

All successful bloggers started exactly where you are and were dedicated to building a following. It’s important to think of blogging as a part-time job with no room for skipping a week.

Know Where You Stand

Google Analytics is a free tool that lets you see exactly how your blog is performing. You can track where your viewers are coming from, how many bouncebacks you’re getting and which posts are most popular. This can help you see where you need to put in more work and what’s already on the right track.

Maybe you’re getting a lot of clicks from Facebook but none from Google searches. This means you need to improve your SEO rankings to get more clicks. Start exploring Google Analytics today so you can get acquainted with the tool. Now is the time for trial and error, but having these tips as your foundation is a great start.


Carly Fierro is an aspiring writer who is constantly looking to expand her portfolio by creating content on a plethora of subjects. She has a wide variety of interests and loves writing about anything and everything. She loves that blogging allows her to share her writing with people all over the world.

  • Awesome article, thanks!

  • Awesome article, thanks!

  • Thank you Philip!

  • Thank you Philip!

  • Chimezirim Odimba

    Building a following is all about taking the pains to market your content. Many people focus all their energies on just one part of the equation: Creating great content. I believe many bloggers will do a lot better if they spend more time promoting their posts.

  • Chimezirim Odimba

    Building a following is all about taking the pains to market your content. Many people focus all their energies on just one part of the equation: Creating great content. I believe many bloggers will do a lot better if they spend more time promoting their posts.